Creative Approach: Human-centered, research-based, and detail-oriented.
A life in coastal creative community instills nature as a muse, value in honest words, and problem solving that urgently considers the impact to all involved. Whether designing a brand identity for a local business, art directing a photoshoot for a billboard, providing difficult feedback to a coworker, or selecting stock imagery for a digital campaign (that works on wildly different size ratios), each decision prioritizes responsible storytelling, community connection, and a commitment to global self awareness.
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